About Linxact and our story

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Black Hat SEO made
transparent by Black Hat
SEO experts.

This is LinxactLinxact is a startup that develops innovative software solutions for all that are affected by Black Hat SEO competitors.We’re a lean multinational startup founded in Germany with the mission to make hiding Private Blog Networks (PBNs) visible. Providing value and adapting to our customers’ SEO needs is most important to us. Teamwork and thinking out of the box are at the core of Linxact. Last but by no means least, protecting our customers’ data privacy is an important pillar of our corporate philosophy.

Linxact founder and CEO Daniel Lux smiling in front of a grey background

Our founder & CEO Daniel Lux

Our storyFrom early on, our founder and CEO, Daniel, has been obsessed with SEO. Learning SEO added to his big interest in computers and programming. He began doing SEO at the age of 14 in 2010. Shortly after he studied the basics, he began to dive deep into Black Hat SEO. The technical and very competitive nature of Black Hat SEO combined with the required out-of-the-box thinking fascinated him and still does today.A few years later, in the year 2015, Daniel had acquired deep SEO and Black Hat SEO expertise while graduating from high school. He successfully executed SEO on multiple projects that generated income from affiliate marketing partnerships. By the time, he had started to consult with a few companies to help them improve their SEO. To further expand his knowledge in IT and business, he began his bachelor's studies in “Information Systems B.Sc.” at the University of Münster, Germany, afterward. During his studies, Daniel noticed many of his and his clients' competitors were hiding their Private Blog Networks (PBNs) from others, including himself. It had been nearly impossible to correctly assess competitors' domains in certain niches.On a closer look, Daniel realized how desirable it would be to find a way to make hidden backlinks from Private Blog Networks (PBNs) visible. That's when the first mission of Linxact was born. Today, Daniel has successfully graduated with his master's degree in “IT-Management and -Consulting M.Sc.” from the University of Hamburg, Germany, and works full time as an SEO consultant and on Linxact's vision to make Black Hat SEO transparent. Nowadays, Linxact consists of a great and talented team of SEO experts, marketers, UI/UX designers, and developers.

Map of a part of Europe including Germany showing the location of Linxact's firm address in Oldenburg, Germany

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